Cookie Policy
See also: Privacy Policy
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COOKIE POLICY
We use cookies and other commonly used data collection technologies on our websites and in our emails to collect information on both an aggregate and individual basis. The following information details how we use cookies and how to control cookies or their use for marketing. By continuing to use this site, you agree to our cookie policy.
WHAT IS A COOKIE?
A cookie is a small text file that is stored by the browser on your computer or mobile device. The cookie can be read by the company that placed it there so that the browser in use on that device can be recognized. Cookies may provide “aggregate data”, that is, data that counts how many visitors engage in certain actions. They can be read as unique but not identify you as an individual or, in case of registration cookies, can be associated with data that does identify you.
HOW WE USE COOKIES
We may use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience through status, personalization or security, and to customize your relationship with our websites.
WHAT ARE THE DIFFERENT TYPES OF COOKIES?
When dealing with cookies, there are three high levels of categories:
- Lifetime Expectancy
- Party-origin
- Classification Type.
The lifetime expectancy deals with when a cookie is set to expire. The party-origin classification concerns the domain and party responsible for placing a cookie in a user’s browser. The combination of the cookie lifetime and party-origin types are then used to further classify the cookie, which in turn dictates whether consent is required from the user who is visiting the web site.
Cookie Lifetime
Session Cookies – These are temporary cookies that are only stored while browsing the site and are deleted after you navigate away from the site or close your browser.
Persistent Cookies – These are longer-term cookies that are stored on your computer even after you navigate away from the site or close your browser. The length of time that these are stored varies depending on their expiration times.
Domain/Party Origin
First-party cookies – These cookies are set by the web sitedomain that you’re visiting. Only the web site that sets these cookies can read them.
Third-party cookies – These are set by someone other than the owner of the web site you are visiting. Embedded or shared content from other web sites typically fall into this category. This can happen when a web page references a file, such a JavaScript file, located outside its domain.
NECESSARY COOKIES
Necessary cookies are those which are essential for our sites to work in the way you have requested. Although many of our sites are open, that is, do not require registration, we may use necessary cookies to control access to some of our community sites, gated content or online events such as webinars and to maintain your session during a single visit.
These cookies will need to reset on your browser each time you register or log in to a gated area. If you block these cookies entirely, you may not be able to access gated areas. We may also offer you the choice of a persistent cookie to recognize you as you return to one of our gated sites. If you choose not to use this “remember me” function, you will simply need to log in each time you return.
PERFORMANCE COOKIES
Performance cookies, often called analytics cookies, collect data from visitors to our sites on a unique but anonymous basis. The results are reported to us as aggregate numbers and trends. We rely on the reports to understand our audiences generally and improve how our websites work.
We use SharpSpring, a marketing automation service provided by SharpSpring, Inc. When you fill out a form, SharpSpring places a third-party cookie and also uses similar technologies like single-pixel GIFs and web beacons. They use both session-based and persistent cookies. Other cookies are not tied to your account but are unique to you and allow us to carry out analytics and customization, among other similar things.
Cookies can be used to recognize you when you visit a Site or use our Services, remember your preferences, and to give you a personalized experience that’s consistent with your settings. Cookies also make your interactions faster and more secure.
Type of Cookie | Cookie Name | Description |
Category 1: Necessary Cookies | PHPSESSID | Session Token for Marketing Website. |
Category 2: Performance Cookies | demo
good_cookie_3 __smToken __smVID _ga _gat_UA-31604182-1 _gid |
Cookies used to track preferences on the SharpSpring Marketing Website. |
Category 4: Targeting Cookies or Advertising Cookies | __smSmartbarShown
__smToken __smVID __ss __ss_referrer __ss_tk _ga _gat_UA-31604182-1 _gid _hp2_id_879845679 __cfduid Session_tracker Lidc Initref |
These cookies will usually be third-party cookies, although if a user is visiting the advertising network’s own website it is technically possible these could be first party. They will always be persistent but time-limited cookies. These cookies can be associated with services provided by the third party but this is not always the case. These cookies contain a unique key that is able to distinguish individual users’ browsing habits or store code that can be translated into a set of browsing habits or preferences using information stored elsewhere. |
We also use Google Analytics, a web analytics service provided by Google, Inc. (“Google”), which in turn uses performance cookies. Google will use this information on behalf of the operator of our websites to (a) evaluate your use of our websites; (b) compile reports on website activity for website operators; and (c) provide website operators with other services relating to website activity and internet usage. The IP address that your browser conveys within the scope of Google Analytics will not be associated with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this you may not be able to use the full functionality of our websites.
OTHER EXTERNAL SERVICES
We also use different external services like Google Webfonts, Google Maps, social media and external video providers. If you use a social media-sharing button or widget on one of our sites, the organization that created the button will record your action for its own purposes.
Please look to each organization’s privacy and data protection policy to understand its use of cookies, how it tracks you from our sites and how to control such cookies and buttons.
TURNING OFF COOKIES
All modern browsers allow you to turn off cookies or stop accepting cookies. You can usually find the settings to do so in the “options” or “preferences” menu of the browser on your device or you can use the “Help” option for more details. Please remember that turning off some cookies may result in our sites not working as intended.
If you are primarily concerned with third party advertising platforms, including those that track your browser across unrelated websites, please visit:
- Network Advertising Initiative – https://www.networkadvertising.org/
- For more information and options for turning off targeting – http://www.networkadvertising.org/choices/
- The Digital Advertising Alliance opt out page at – http://www.aboutads.info/choices/
- The European Interactive Digital Advertising Alliance’s opt-out page – http://www.youronlinechoices.eu.
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